After the first year of Giro’s New Road line, a call was heard from the masses. Women wanted in on the line. Giro wanted it to be good though and rather than simply altering the current men’s lineup to fit women, they hired a female clothing designer and started from scratch.
For the 2014 Women’s New Road photoshoot, Giro picked a group of women ranging from a US National CX Champ, to a leader in advocacy and other figures in the industry. Their intent was to show a range of body types, personalities and styles to convey authenticity to women, and fits many styles. A female photographer, Michael Crook also shot the entire lookbook.
For the 2014 men’s line, not much changed as the classic pieces were established in the first season. However, the outerwear got a few new pieces including a wind vest and jacket, along with more layering options for brisk morning rides. All men’s photos were taken by Chris Milliman.
The 2014 Giro New Road line contains both casual and performance-minded pieces, for men and women, along with their California Collection: garments made by hand in California.
Eric Richter from Giro sent over a collection of photos from the lookbook, showcasing the men’s and women’s line, along with a few casual city riding shots. Check out more below and see the entire Giro New Road Men’s and Women’s line at your local bike shop or online.
I really have to commend Giro on the Spring 2014 New Road Women’s line. When I first saw it at Eurobike, it really impressed me. Not only did they keep a similar style as the men’s line with the same colors and silhouettes, but they made garments specifically for women. Holler Jen!
Here are two videos from the Spring 2014 lookbook shoot, one of which is an interview with Kelli Samuelson on cycling apparel for women. After all the talk I heard from the female consumer market when the men’s first season dropped, I hope it’s received well. They really went all in on this line.
Keep an eye on Giro for more!
Nice videos Chris!
Acre, a subdivision of Mission Workshop, went on a maiden journey earlier this year. This journey took photographer Dan Barham along, to shoot the Swiss and French Alps, test out the gear as well as his own abilities as a rider and a photographer. In short, to Wander. You can read, view and watch the journey unfold as part of the Acre journal now.
See more at Acre!
I’ve been wearing a lot of the fall 2013 New Road line recently on both my road and MTB. The favorite being that rad Insulated Vest. Before the launch, earlier this year the Giro team headed to Minneapolis to shoot the product photos and video. If you look closely you might see some Handsome fellas in there.
From the Supporter, to the Rookie, the Urbanite, the Racer and the Dandy, Rapha has put together a series of holiday gift guides on their site. I love the illustrations!
I know it’s hard to look at photos of a product online and determine its craft, or quality and thus, its worth or value. Especially with everyone and their mum doing outerwear these days. I’ve heard a lot about this brand, Café du Cycliste, but like you, I’d never seen it in person.
During my last trip to Melbourne, Malachi from Northside Wheelers had some pieces from the line in stock and it looked great. So here I am, saying that yes, indeed I believe the merino line is indeed worth the asking price.
See the full Café du Cycliste line here!
Photos by Dan Barham
Over the past few months, you’ve seen some of my work with Mission Workshop on their new ACRE line. What began as a ride through China on cross bikes, picked up serious momentum as we plunged downhill in Germany and Switzerland on Santa Cruz mountain bikes. In a lot of ways, Mission Workshop’s progression into the ACRE products reflects what cycling has become for many of us: a lifelong commitment to experimenting with bikes. Period.
The Hauser Hydration Pack in 10L and 14L Sizes
When Mission first started, there was a void that needed to be filled in urban cycling portage but few people know that Mission Workshop’s founders were mountain bikers long before they ever touched a track bike.
Over the past few years, they began to take on the immense project of designing MTB gear and bags, all while maintaining the DNA of MW: made in the USA, minimally-branded and tough as shit!
Presenting ACRE: some of the best damn looking MTB apparel and bags on the market. All made in the USA. I’ve used and abused these products and they live up to the same MW standard.
See the full ACRE line here.
A lot has changed for Mission Workshop since I first visited their retail space and design offices over three years ago. In that time, their bag range has doubled and their technical apparel line is growing just as fast. All of Mission Workshop’s bags are and have always been made in the USA, something few companies can claim these days. Most of their apparel is made in California, with a select number of jackets are made in Vancouver.
Balancing this growth isn’t always easy but it’s working. What began as a small nook off an alleyway in the Mission has quickly expanded to a lego-like composition of shipping containers and there’s no sign of the crew slowing down with the addition of their Acre clothing line on the horizon. Check out some narrated photos in the Gallery.
There has been a huge push in American-manufactured cycling wear over the past few months and I’m very excited to see Search & State leading the charge. I wear the shit out of the Riding Jacket, especially while traveling and now they’ve just added Riding Shorts to their line. Also, don’t miss the new OD green jersey!
It’s going to be a green spring this year…
When FYXO moved out of the “hub”, Northside Wheelers moved in. Now nestled behind Shifter Bikes, Mal’s shop has expanded to almost three times the size of the old shop. He’s still stocking a lot of the same brands and even some new ones. In a shop like this, you spend a lot of time asking yourself “what’s for sale and what’s for show?” but that’s part of the charm. Check out some more selects in the Gallery!