PROLLY IS NOT PROBABLY

Posts Tagged ‘helmets’

Giro First Friday 50: Pink Aeon Leader Helmet

Screen shot 2013-05-03 at 9.10.37 AM

I’ve missed posting about the past few Giro First Friday products but these Pink Aeon Leader Helmets look great:

“The ultimate cycling helmet combines a lightweight feel with a skull-hugging fit and robust protective capability. It puts the wind to work for you, keeping you cool and comfortable no matter how far or fast you ride. And it practically disappears when you put it on. That helmet is the Aeon. Our premium performance helmet designed to meet the demands of the world’s most iconic roads and best riders.

A version of this stunning pink and rhodamine colorway was first seen last year at the Giro d’Italia, on the heads of race leaders including overall winner Ryder Hesjedal of Team Garmin-Sharp. It is now available to you, our fans, in a limited quantity on Facebook.

We produced 50 of these worldwide, and when they’re gone they’re gone for good. Unless you’ve got what it takes to earn one on the road… ”

Pick one up at the Giro Facebook Store here, and for Mobile check-out go here.

The Death Spray Custom Formula: Helmet

The final chapter in the Death Spray Custom Formula is not at all what I expected. I’ve been enjoying these shorts, see the rest of them here.

Met: Juliet Elliott – On the Other Side of the Night

Check out Juliet Elliot riding for Met Helmets.

State Bicycle Co: Team Issue Lazer Helmet

State Bicycle Co just got in their team issue Lazer helmet. Pick one up here and check out other new products, here.

POC: Tempor Helmet

POC, a Swedish company that just introduced their Tempor helmet and personally, I like the design, as far as time trial helmets go. The Tempor helmet comes in blazing orange and black, both of which are featured at POC’s website. The more I look at this thing, the more I like it. Is that wrong? If you’re going to Interbike, swing by their booth (19131) and see for yourself.

Souphorse for Bern

I shoot so many photos of people riding through the city that I don’t even consider this work anymore. It’s like a second nature. So when Bern asked me to shoot Billy “Souphorse” for their Interbike booth, we just headed out into the city like any other day. I’m very stoked on these photos and I can’t wait to see them printed up large at the Bern booth.

The Invisible Bicycle Helmet

Ok, this is very interesting on many levels. It’s like an airbag for your head and while most attempts at projects like this are far-fetched, the Invisible Bike helmet actually feels very real. Personally, I think a bike helmet that fits you, both physically and stylistically will be a joy to wear. Or you could wear a weird scarf-looking thing… See more at the Invisible Bicycle Helmet.

Giro Introduces the Air Attack Helmet

Giro‘s newest helmet design looks like the cross between a TT helmet and a road helmet. That’s exactly what the Air Attack helmet is. Read up:

“Giro, the cycling world’s design leader since 1985, announced today the Air AttackTM, defining the next generation of cycling helmets. With a systematic approach to design and wind tunnel–tested performance, the Air AttackTM offers reduced aerodynamic drag, light weight and tremendous cooling power. Taken together, these factors can help riders to use their power more efficiently, creating what Giro calls “Free Speed”. The Air Attack will be available in two versions – including one with a magnetically-anchored optical shield, with MSRP of $200 USD and $240 USD respectively. The helmet will be available in Spring 2013.”

Shown above is the helmet without the Carl Zeiss Vision shield, to see more, check out a video below.

House Industries and Sasha Barr for Giro

Delaware-based typography foundry House industries and Seattle artist Sasha Barr have collaborated with Giro on 4 special edition Reverb helmets. These are available now, through Giro or your local shop. Head over and swoop.

Giro: Reverb Session 1 – Chris McNally

Giro will be rolling out a series of these videos to promote their Reverb helmets this year, beginning with this profile on artist Chris McNally:

“Chris McNally is a San Francisco-based artist who fell in love with bicycles and art at an early age. As an illustrator, the need to get out for a ride has always been a part of Chris’ creative process, even if the ride is just across town to his studio. In this first session we ride along with Chris on the streets of San Francisco, from his home in the Richmond to his studio in the outer Mission district, as he talks about how important the ride is to his life and work.”